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ARCA Unlimited was commissioned to design a passenger vehicle dealership for a highly-visible corner site in Pinetown. The challenge was to build a showroom that attracts attention, whilst accommodating the large gradient of the site. In order to attract customers’ attention the building is designed to be as close to the site boundaries as possible. There are two prominent display bays to be used for feature displays. One is on eye level, where cars at the intersection of the roads are presented with an eye-catching display car. The other is a cantilever on third-floor level: its elevation creating a dramatic display that is visible from afar. The aesthetics of the dealership comply with the new sophisticated architecture as determined by Mercedes-Benz’s head office in Germany. A monotone palette of whites, greys and blacks forms an understated backdrop where the focus is on the cars and the customers, rather than the building.